What Colorado University head football coach Deion “Prime” Sanders has already accomplished in college football is remarkable. He highlighted the value of Historically Black Colleges and Universities in college football while coaching at Jackson State University. And now he’s showing that a coach with his style—culturally black, relatable, straightforward, and honest—can also bring similar success to a Division 1 football program. His most recent successes include leading his team to defeat the nationally-ranked TCU Horned Frogs on the road in the Buffaloes’ first game and a home win rout against the long-time Colorado rival Nebraska Cornhuskers.
Coach Prime, as most call him—a name bathed in his identity as a professional football and baseball athlete, Deion “Prime Time” Sanders—has not changed his identity much from athlete to analyst to coach over the years. He’s stayed true to himself, which makes many people critical and uncomfortable, especially in his…
