I’m going to lift a quote from an email I wrote to my webmaster the other day about some changes being made for one of the platforms we use to get out information.
“It seems all these platforms start to serve a need people have, then end up exploiting people to fill a need they have.”
As soon as I typed it, I realized how ubiquitous that is to almost everything human, from business to bureaucracy, websites, and even religious institutions.
Almost all start to address a critical need. Facebook, at its beginning, provided a unique tool to keep family, friends, former classmates, and colleagues updated on each other’s personal lives. It was great to see pictures of grandkids, college roommates, and vistas from all over the world. Then, they monetized it, and instead of serving me the things I want to see and read, they twisted it with all kinds of algorithms, advertising, and hoops to jump through that don’t serve me well; they serve Facebook.
I’ve noticed that with websites…

